Webinar - Marketing Readiness for NDIS

There are over 2,000 disability providers in Australia who are currently facing massive change due to the introduction of the National Disability Insurance Scheme in June 2016. The NDIS is a generational reform that will transform the entire disability sector as it places people with a disability in the driver’s seat with respect to planning and purchasing their support services.

The dominant problems facing many disability providers include:

  • The lack of marketing expertise
  • Increased competition from commercial operators and large providers seeking greater scale.
  • Excessive dependence on government funding
  • Lack of cash flow.

This webinar will present a brand-driven approach to organisational change in the new disability sector. It will include case studies from Australia and overseas, practical insights and a brand driven framework for aligning the team, the vision, the values and the strategy. It will also cover a Circles of Support model for diversifying your income and improving your cash flow.

Registrations close 5pm AEST Monday 21 September 2015!

Proudly sponsored by

Fran Connelley MFIA
FC Marketing

Fran Connelley began her career in the Australian toy industry as a buyer with Toyworld and Group Product Manager with Hasbro Toys where she managed brands such as Cabbage Patch Kids, Transformers and GI Joe. In this highly volatile market she learnt the value of great branding and story-telling to unlock new markets and revenue.

As a non-profit branding specialist and Director of FC Marketing she has worked with many organisations including Landcare Australia, Coastcare, Scalabrini Village, Sylvanvale Foundation, Can Assist, the Young Endeavour Youth Scheme, the Australian National Botanic Gardens and the Royal Hospital for Women Foundation. She is passionate about the power of branding to build internal cultures, create smarter communications and connect new audiences to your mission.

For more information visit: www.fcmarketing.com.au

Date & Time
Wednesday, 23 September 2015
12.00 - 1.00pm AEST (Sydney time)

(Individual, nominated &
additional only)
Non-Member $45

New Registration